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YOUR FRACTIONAL VP OF COMMERCIAL REAL ESTATE

Maximize Your Real
Estate Strategy

Get expert guidance without hiring a full-time executive.

No Agent Incentives

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No Lawyer Bloat

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Loyalty to You

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Commercial real estate is complex, and the consequences are always high. 

Wrong decisions can waste time, cost thousands, and stall your business growth. Without the proper guidance, you're left juggling brokers, landlords, and lawyers... all with different agendas. 

Expand your business the right way. 

From opening new locations to managing renewals and franchisee
expansion, I help you grow and operate with clarity and confidence. 

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Clear Real Estate Strategy

Know when to renew, relocate,
expand, or exit with confidence.

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Executive Oversight, Fractional Cost 

You get a VP-level strategist 
without adding staff.

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Peace of Mind

Avoid costly delays, wasted money, misfires, and confusion.

I understand the consequences that come with expanding your business.

I've seen too many business owners struggle through bad transactions, failed strategy, and poor locations. As your fractional VP of Real Estate, I help you develop an effective real estate strategy and orchestrate the process, ensuring decisions are made in your interest, not driven by transaction incentives. 

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A Track Record of Execution

Two decades. Two countries. One operator behind the numbers.

$250M+

Total Lease Value Negotiated

300+

Locations Opened & Managed 

100+

Markets Penetrated

20+

Years of Executive Real Estate Experience 

Let's Grow Your Business

Here's how it works.  

1

Discovery

I clarify your goals, timelines, and the most effective strategy to achieve them.

2

Build Your Team

I build a quality real estate team and ensure everyone is moving in the same direction.

3

Execute Your Plan

Expand with confidence, knowing your best interests are always the priority.

What a Fractional VP of Real Estate Delivers

Specializing in retail and multi-location operators, I offer the following services to ensure your real estate portfolio is well-managed and your interests are protected. 

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Strategy
& Growth

Develop and execute strategic growth plans

  • Whitespace analysis

  • Infill strategies

  • Scalable multi-location expansion programs

Lead portfolio-wide real estate strategy 

  • Trade Area Review

  • Growth planning

  • Expansion models across both franchise and corporate businesses

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Transaction Management

Oversee all real estate acquisitions

  • Site identification

  • Transaction structuring

  • Lease and purchase agreements

  • Ensuring growth alignment

Drive real estate lifecycle projects

  • Openings and relocations

  • Lease renewals

  • Restructures and repositioning initiatives

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Operations & Risk Mitigation

Coordinate cross-functional teams

  • Work with brokers, landlords, and legal

  • Collaborate with construction and finance

  • Streamline acquisition and development processes

Resolve lease and landlord issues

  • Mitigate risks impacting operations

  • Protect asset value

  • Secure exit strategies at both the site and portfolio level

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Scaling & Standardization

Support franchise expansion

  • Align strategy and governance

  • Build execution frameworks

  • Empower franchisees to grow confidently

Establish standards and apply insights

  • Codify transaction processes

  • Leverage past performance

  • Reduce risk and enhance outcomes

Testimonials

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"Jason Jackson operates less like an external consultant and more like a strategic partner. He navigated complex real estate challenges with ease, ensuring we were positioned for success while shielding our franchisees from the daily friction of the deal. His market knowledge is top-tier, but it’s his integrity and easy-going nature that make him a standout. I wouldn't hesitate to recommend him to other industry leaders."

Chris Falle

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"Jason is a straightforward professional who brings immediate value to the table. He managed our requirements with exceptional attention to detail, consistently identifying risks before they became problems. His direct communication style saved us valuable time, ensuring projects stayed on track and within budget. If you are looking for a real estate leader who executes with integrity and speed, Jason is the right choice."

Bruce Robinson

University Speaking Event

Teaching entrepreneurs about trade areas and commercial real estate.

Flexible Engagement Solutions For You

The True Cost of a Full-Time VP: Hiring a full-time executive means paying a massive base salary, performance bonuses, benefits packages, and executive recruitment fees. A fractional engagement eliminates the corporate bloat. You get the exact same executive-level commercial real estate strategy and execution, but you only pay for the precise capacity your business needs right now.

Prefer to start with project-based work? Hourly consultation available at $375 USD/hour.

Let's do the math!

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Fractional vs Full-Time

When does a full-time VP of Real Estate make sense?

The threshold: If your business consistently uses 110+ hours per month, every month, for 24 months or longer, full-time becomes the better economic choice. Below that, fractional wins. (All values shown in USD.)

"My goal is for you to outgrow me."

This model is designed to grow with you until you're ready to bring it in-house.

Your brand's growth, profitability, and reputation depend on smart commercial real estate decisions, whether you're working on renewals, relocations, expansions, or franchisee operations.

 
Without strategic leadership, real estate becomes reactive, expensive, and stressful.  As your Fractional VP of Real Estate, I step In to bring structure, clarity, and executive-level strategy without adding high-level staff.

 

Whether you're opening new stores or managing a portfolio of existing locations, I help you make the right calls at the right time. The result? Commercial real estate that works operationally, protects your brand, and holds up over time.

Have Questions?

Schedule a 30-minute discovery call

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